The Definitive Guide to Living in the Capital , Cairo , Egypt

Images via Big Bad Wolf Books

Partnering with Sharjah Book Authority, Big Bad Wolf Books is coming to the Cairo International Book Fair this year to create an extraordinary book shopping experience as the world’s biggest book sale. Big Bad Wolf Books has partnered with the Cairo International Book Fair to have a section in the 56th edition to display and sell international books at discounts of up to 75%.

Big Bad Wolf Books at the 56th Edition of Cairo International Book Fair

Big Bad Wolf Books is participating in this year’s edition to continue its mission of catering to readers worldwide. The company has put so much effort into curating a specifically personalised collection for Egyptian readers from some of the latest and best-selling books. The selection was carefully picked to meet the diverse needs of Egyptian audiences.

Their booth will be in the 6th hall in the Discounted English Books Section of the fair to provide discounted international books. The stand will operate daily from the 23rd of January to the 5th of February from 10 AM to 9 PM at the Egypt International Exhibitions Center in New Cairo.

Big Bad Wolf Books Invites You All

Big Bad Wolf Books welcomes all bookworms, cultural organisations, and educational institutions to visit their booth at Hall 6 at The Cairo International Book Fair. The company also encourages Egyptian cultural and academic institutions to explore opportunities for collaboration and participate in a global movement that empowers readers worldwide. These collaborations ensure affordable book access for students, researchers, and institutions alike.

Who Are the Big Bad Wolf Books?

Big Bad Wolf Books was founded in Malaysia in 2009 to make books accessible and affordable for everyone. The company has transformed the global book industry by making massive book sales. They have already visited 48 cities across 17 countries and offered millions of books to readers worldwide.

The company has a clear mission statement of “Changing the world, one book at a time” by catering to book lovers everywhere and boosting the attainability of books. The co-founders, Andrew Yap and Jacqueline Ng, have recently expressed their deep excitement about bringing the sale to Cairo. They have stated their commitment to reaching readers in every corner of the world and the hard work they’ve put into their Egyptian debut. The Cairo International Book Fair is just the start of their journey through Egypt to ensure Egyptians can access high-quality books at unbeatable prices.

Big Bad Wolf Books Making Their Way through Egypt

The Cairo International Book Fair represents the initial step in Big Bad Wolf Books’ plan to expand further into Egypt, as the company planned additional campaigns for multiple Egyptian governorates throughout the year. The company intends to bridge the gap between readers and books; Big Bad Wolf Books aims to make its unique blend of affordability and variety a staple in the Egyptian literary scene.

The BBW Books campaign is dedicated to cultivating a culture of reading in Egypt by offering an unparalleled selection of English-language titles spanning diverse genres, including science fiction, literature, young adult, business, cookbooks, art and design, and children’s books. This vast collection ensures visitors find something that resonates with their interests.